Gardens in the park, organized around academic areas, celebrate alumni achievements with plaques, quotes and bronze sculptures.
Florence Bascom was the first woman to join the U.S. Geological Survey. A dedicated researcher and professor, her work paved the way for the first generation of female geologists in America.
As lead engineer on NASA's Curiosity rover, Steltzner helped to expand the understanding and exploration of Mars. A maverick of space exploration, he later voiced his dream "to float a boat on the methane lakes of Titan."
UW professor and chair of economics Edwin Witte wrote the legislation that became the Social Security Act of 1935, making the safeguarding of Americans' welfare a collective civic duty.
A civil rights activist and Wisconsin's first African American judge, Phillips knew progress meant aiming for that which appeared out of reach. "Shoot for the moon," she said. "If you don’t make it, you may hit a star or two on the way up."
"American democracy was born of no theorist's dream; it was not carried on the Susan Constant to Virginia, nor in the Mayflower to Plymouth. It came out of the American forest, and it gained new strength each time it touched a new frontier."
This famed architect drew inspiration from plants, animals, and the environment. "You might say that Nature is the God of the architect," Wright said.
Movie producer Walter Mirisch created Oscar-winning films such as In the Heat of the Night, The Apartment, and West Side Story. He also helped to establish the Hollywood Badgers, an organization that supports UW alumni in the entertainment industry.
Homegrown journalism as political satire, the Onion was started by UW-Madison juniors Keck and Johnson. It begat a new genre of irreverent humor."
Each has made discoveries that made the digital revolution possible.
Atanasoff set out to build a machine powerful enough to carry out the calculations for his doctoral work at the UW. He ended up the father of modern digital computing.
in 1970, Stephen Hawk BBA 1963 MBA 1964 PhD 1969 brought the vision of his professor and mentor, Frank Graner PhD 1948, to life and created the Applied Securities Analysis Program. Students have since turned $100,000 into $50 million.
In cofounding Harley-Davidson, Harley created a symbol of freedom, enterprise and the pursuit of the open road.
George Schaller was one of the 20th century's most prominent field biologists. He studied great apes, snow leopards, and giant pandas.
Following in the footsteps of mentor Aldo Leopold, Curtis shed profound light on the ecology of Wisconsin's plant communities and fostered the concept of prairie restoration.
In 1913, UW researchers E.V. McCollum and Marguerite Davis discovered the first vitamin, vitamin A, and in 1916, vitamin B. Harry Steenbock discovered how to irradiate foods to enrich them with Vitamin D. Conrad Elvehjem discovered that niacin prevents pellagra. The UW's involvement with vitamin research has continued with scientists such as Hector DeLuca.
As leaders in the field of food production, UW alumni are preparing the world to feed its population, now and into the future. Scientists such as McCown, developer of the HyRed cranberry, have helped to put the focus of agriculture on sustainability.
Psychologist Abraham Maslow developed the influential theory of the hierarchy of needs. He saw life as a constant negotiation between safety and risk. Choosing risk, Maslow maintained, was the only way to grow. "Make the growth choice a dozen times a day."
A leader of boundless energy and cofounder of the American Cancer Society, Lasker once said, "I couldn't cut up a frog, and I certainly couldn't perform surgery. I'm better at making it possible for other people."
Margaret H'Doubler combined aesthetics with the study of anatomy and gave the UW the nation's first dance major. Her work and pedagogy encouraged students to be "physically, intellectually, and emotionally integrated."
As “Mr. Extension,” Hank Ahlgren took the emerging science of agronomy to farmers across Wisconsin and America, inspiring a generation of future agronomists and introducing methods and technology that helped to preserve the family farm.